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Selling sales call recordings to AI companies: what to know

By SourceX Editorial · Updated

Short answer

Sales call recordings can be valuable to AI companies because they show persuasion, objection handling and discovery in real conversations. They are typically licensed under a written agreement rather than sold outright, and preparation usually involves speaker consent and removal of prospect identifiers.

Why it's valuable

Sales call recordings show persuasion, objection handling and discovery in real conversations. Large volumes, long histories and specialized domains increase interest.

How to prepare it

Preparation commonly involves speaker consent and removal of prospect identifiers. Requirements should be agreed with the buyer before any work begins.

Licensing terms to set

Define permitted uses (training, evaluation), prohibited uses (resale, re-identification), duration, exclusivity, deletion and payment timing.

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Frequently asked questions

Can I license the same data to multiple buyers?
Often yes, unless you grant exclusivity.

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