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Deal explainer

Time's 101-year archive licensing deal with OpenAI

Quick answer

In June 2024, Time and OpenAI announced a multiyear content deal giving OpenAI access to current and historic Time articles spanning 101 years, to be cited and linked in OpenAI products like ChatGPT. Time also gains access to OpenAI's technology to build new products for its audience, and financial terms were not disclosed.

What was reported#

  • Announced June 27, 2024, the deal covers Time's archive dating back 101 years.
  • OpenAI will cite and link back to the original source on Time.com when using the content in response to user queries.
  • Time Chief Operating Officer Mark Howard said the deal supports the company's 'mission to expand access to trusted information globally.'
  • Axios reported the deal also gives Time access to OpenAI's tools to build new audience-facing products.
  • Financial terms were not disclosed, though Axios noted previous OpenAI publisher deals have included compensation.

Related deals

SourceX was not a party to these deals. This tracker summarizes public reporting so businesses can see how AI data licensing is developing.

Sources

Public sources, checked 2026-10-09. SourceX is not affiliated with the organizations named.

  1. OpenAI: Strategic Content Partnership with TIME openai.com
  2. Reuters: Time, OpenAI sign multi-year content deal reuters.com
  3. Axios: Time strikes licensing deal with OpenAI axios.com

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