Industries
What AI companies build with market research firms data
By SourceX Editorial · Updated
Short answer
AI companies use market research firms data to build research assistants, survey analysis models and synthetic panel tools. The most useful records are survey responses, interview transcripts, coding frames and reports, because they show how real work in the field gets done.
Research assistants#
Models for research assistants learn from real examples of the work, such as survey responses and interview transcripts, prepared with personal details removed.
Survey analysis models#
Models for survey analysis models learn from real examples of the work, such as survey responses and interview transcripts, prepared with personal details removed.
Synthetic panel tools#
Models for synthetic panel tools learn from real examples of the work, such as survey responses and interview transcripts, prepared with personal details removed.
How your records get there#
SourceX starts with a short fit check that shares no data. If it fits, rights are reviewed, a copy is prepared with personal and confidential details removed, and your company approves exactly what leaves before anything is delivered under a signed license.
Frequently asked questions
Will AI built from our data compete with us?
Licenses can limit uses and buyers. Raise it during the rights review.
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- QuestionShould companies sell or license their data?
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- InsightIs it safe to license company data for AI training?
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- InsightHow is company data anonymized before AI training?
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